| Application Number | W/25/01304/ADV |
| Status | Application Approved |
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Planning Online Status
-
Application
Valid20/06/2025 -
Consultation
End24/07/2025 -
Committee
MeetingN/A -
Decision Approval -
Decision
Date23/10/2025 -
Appeal
StartedN/A -
Appeal
DecisionN/A
| Summary | |
| Application Number | W/25/01304/ADV |
| Location Address | Land And Buildings At (Os 8796 6825) Kidderminster Road Cutnall Green |
| Proposal | Car park sign, externally illuminated by downlighters |
| Status | Approval |
| Application Type | Advertisement |
| Appeal Decision | N/A |
| Important Dates | |
| Application Received Date | 20/06/2025 |
| Application Valid Date | 20/06/2025 |
| Consultation Start Date | 02/07/2025 |
| Site Visited / Site Notice Date | |
| Consultation End | 24/07/2025 |
| Advert Expiry | |
| Committee Date (if applicable) | |
| Committee Agenda | |
| Decision Date | 23/10/2025 |
| Further Information | |
| Expected Decision Level | Delegated |
| Case Officer | Robert Smith |
| Parish | Elmbridge |
| Ward | Dodderhill Ward |
| Applicant | Mr S Hussain |
| Agent | Mr Les Greenwood |
| Agent Address | Moss Pitch 2B Pensham Hill Pershore WR10 3HA |
| Condition Details / Information Notes |
| The advertisement(s) hereby approved shall be retained for a limited period only until the 01 August 2030 on or before which date the advertisement(s) shall be removed and the use of the site for the display of advertisement(s) discontinued. Reason: In order to comply with the Town and Country Planning (Control of Advertisements) (England) Regulations 2007. |
| Unless where required or allowed by other conditions attached to this permission/consent, the development hereby approved shall be carried out in accordance with the information (including details on the proposed materials) provided on the application form and the following plans/drawings/documents – Location Plan FD25 002 01 FD25 002 02 FD25 002 03 FD25 002 04 Reason: To define the permission in accordance with Policy SWDP1 and SWDP2 of the South Worcestershire Development Plan and the National Planning Policy Framework. |
| The intensity of illumination shall be controlled at a level that is within the limit recommended by the Institution of Lighting Professionals technical guidance note PLG05 "The brightness of illuminated advertisements" 2015 or in any document amending or superseding that report. REASON: In the interests of the visual amenity of the area, and to ensure that the advertisement does not prejudice the free flow of traffic or conditions of general safety along the adjoining highway in line with SWDP21 of the South Worcestershire Development Plan and the relevant aims and objectives of the National Planning Policy Framework. |
| External lighting shall be carried out in strict accordance with the details provided within the document titled AREELEDWLD Reef CCT Directional Wall Light Black by Ansell lighting. Only external lighting in accordance with these approved details shall be provided on the application site. The external lighting hereby permitted shall not be operated on the premises outside the hours of 17:00 to 23:00 Sunday to Thursday, and 17:00 to 23:30 Friday to Saturday Reason - To ensure the proposed development does not have an adverse effect on the character and appearance of the area in accordance with policies SWDP1, SWDP21 and SWDP25 of South Worcestershire Development Plan and the relevant aims and objectives of the National Planning Policy Framework. |
Copyright Notice
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Consultation Responses
Neighbour List
In addition to consultations with the consultee listed, we will publicise the application in accordance with national requirements and our local policy. This publicity usually takes the form of letters to nearby properties, the posting of site notices and/or the placing of a public notice in our local newspapers.
| Address | Sent | Reply Received |
|---|---|---|
| 12 Elmley Close Cutnall Green DROITWICH SPA WR9 0PR | 22/07/2025 | |
| 8 The Green Kidderminster Road Cutnall Green DROITWICH SPA WR9 0PW | 25/07/2025 | |
| 39 Oak Tree Drive Cutnall Green DROITWICH SPA WR9 0QY | 16/07/2025 | |
| The Old Stores Kidderminster Road Cutnall Green DROITWICH SPA WR9 0PW | 02/07/2025 | 25/07/2025 |
| Peel House Kidderminster Road Cutnall Green DROITWICH SPA WR9 0PW | 02/07/2025 | 18/07/2025 |
Consultee List
| Name | Organisation | Sent | Reply Due | Reply Received |
|---|---|---|---|---|
| Aidan Smyth | WDC - Archaeology & Planning Advisor | 02/07/2025 | 23/07/2025 | |
| Cllr Rick Deller | Dodderhill Ward | 02/07/2025 | 23/07/2025 | |
| Highways | County Highways | 02/07/2025 | 23/07/2025 | |
| Nicolas Wright | Elmbridge Parish Council | 02/07/2025 | 23/07/2025 | |
| Worcestershire Regulatory Services - Nuisance | Worcestershire Regulatory Services | 02/07/2025 | 23/07/2025 |
Constraints List
| Constraints List |
| CIL008 - Non-Urban Area |
| Green Belt |
| Wind Turbines |
| SWDP 15: Designated Rural Areas |
| SWDP 2: Development Boundary |
| SWDP 2: Greenbelt |
| SWDP 5: Protect and Enhance |
| Paper: Droitwich Advertiser - Thursday |
| No associated appeals |
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