| Application Number | W/25/02500/ADV |
| Status | Application Approved |
Track This App
Sign up to notifications on this planning application
Back to search results
New search
Planning Online Status
-
Application
Valid20/02/2026 -
Consultation
End01/07/2026 -
Committee
MeetingN/A -
Decision Approval -
Decision
Date10/07/2026 -
Appeal
StartedN/A -
Appeal
DecisionN/A
| Summary | |
| Application Number | W/25/02500/ADV |
| Location Address | 44 High Street Pershore WR10 1DP |
| Proposal | One fascia sign, one projecting sign and one internally located LCD digital display screen. |
| Status | Approval |
| Application Type | Advertisement |
| Appeal Decision | N/A |
| Important Dates | |
| Application Received Date | 17/11/2025 |
| Application Valid Date | 20/02/2026 |
| Consultation Start Date | 10/12/2025 |
| Site Visited / Site Notice Date | |
| Consultation End | 01/07/2026 |
| Advert Expiry | 26/03/2026 |
| Committee Date (if applicable) | |
| Committee Agenda | |
| Decision Date | 10/07/2026 |
| Further Information | |
| Expected Decision Level | Delegated |
| Case Officer | Karen Wightman (Mrs) |
| Parish | Pershore |
| Ward | Pershore Ward |
| Applicant | Mr Neel Sodha, AEW Architects |
| Agent | Mr Aaron Losada, AEW Architects |
| Agent Address | Trinity Court 16 John Dalton Street Manchester M2 6HY |
| Condition Details / Information Notes |
| Unless where required or allowed by other conditions attached to this consent, the development hereby approved shall be carried out in accordance with the information (including details on the proposed materials) provided on the application form and the following plans:- 13856-AEW-PJ005913-00-DR-0005 revision A, 13856-AEW-PJ005913-XX-DR-0015 revision C. Reason: To define the permission in accordance with policies SWDPR01 and SWDPR03 of the South Worcestershire Development Plan Review 2026 and the National Planning Policy Framework. |
| The lighting for the illuminated advertisement, including internal LCD digital display screen, hereby approved shall be turned off when the premises are closed to the public. Reason: To protect, conserve and enhance the significance of heritage assets in accordance with policies SWDR 09 and SWDPR 33 and in the interests of amenity in accordance with policies SWDPR28 and SWDPR35 of the South Worcestershire Development Plan Review (March 2026) 2026 and the relevant aims and objectives of the National Planning Policy Framework. |
| Prior to its installation as part of the development hereby approved, a detailed specification of the proposed projecting signage support shall be provided to a scale of 1:10 shall be submitted to and approved in writing by the local planning authority. The development shall be carried out in accordance with the approved details. Reason: To protect, conserve and enhance the significance of heritage assets in accordance with policies SWDPR 09 and SWDPR 33 of the South Worcestershire Development Plan Review (March 2026) and the relevant aims and objectives of the National Planning Policy Framework. |
| The brightness of the illuminated sign faces shall not exceed the values stipulated in the Institution of Lighting engineers Technical Report No. PLG5:2015 "Brightness of Illuminated Advertisements". |
| The applicant is made aware that it is a criminal offence to carry out unauthorised works to a listed building under the Planning (Listed Buildings and Conservation Areas) Act 1990. The unauthorised signage installed without the appropriate Advertisement Consent or Listed Building Consent shall be removed from the Listed Building within 3 months from date of this consent or The Council reserve the right to take enforcement action for its removal. |
| The applicant is made aware that it is a criminal offence to carry out unauthorised works to a listed building under the Planning (Listed Buildings and Conservation Areas) Act 1990. Therefore, the granting of this Advertisment Consent does not permit the applicant to proceed and implement the consent until a Listed Building Consent application has been submitted to and subsequently granted consent by the Local Planning Authority. The Council reserve the right to take enforcement action if it is found that works commence without the express granting of Listed Building Consent. |
Copyright Notice
Plans, drawings and material submitted to the council are protected by the copyright acts (section 47, 1988 act). You may only use material which is downloaded and/or printed for consultation purposes, to compare current applications with previous schemes and to check whether developments have been completed in accordance with approved plans. Further copies must not be made without the prior permission of the copyright owner.
Tick here to show you have read and agree with the Copyright Notice.
Document Download Tips
- In order to view the documents please ensure you have ticked the Copyright Notice box above.
- In order to view PDF documents, you will need to have the free Adobe Acrobat Reader software installed on your computer. Click here to download.
- To view individual documents click on the 'Document Type' on the row you require and the document will open as an Adobe Acrobat pdf.
- To download multiple documents in one go, tick all the boxes relating to the documents you wish to view and click Download selected files button.
- If you wish to download ALL documents place a tick in the box in the header row and click 'Download Selected Files' button.
- Note: some devices such as iPads that use iOS browsers do not have the standard capability to download multiple files as a default function. If you are experiencing difficulties you may need to download a free application to enable you to do this - known as a zip file. Go to the AppStore to download a zip file ‘app’.
How to reorder or group rows
Click on a column heading for the ability to sort the ‘group’ listing in ascending or descending order by using the up/down arrows. This is useful to sort by ‘name/organisation’.
Consultation Responses
Neighbour List
In addition to consultations with the consultee listed, we will publicise the application in accordance with national requirements and our local policy. This publicity usually takes the form of letters to nearby properties, the posting of site notices and/or the placing of a public notice in our local newspapers.
| Address | Sent | Reply Received |
|---|---|---|
| 16 Woodpecker Way PERSHORE WR10 1FD | 17/12/2025 | |
| 3 Church Street PERSHORE WR10 1DT | 23/02/2026 | |
| 3A Church Street PERSHORE WR10 1DT | 23/02/2026 | |
| 3B Church Street PERSHORE WR10 1DT | 23/02/2026 | |
| 3C Church Street PERSHORE WR10 1DT | 23/02/2026 | |
| 42 High Street PERSHORE WR10 1DP | 23/02/2026 | |
| 42A High Street PERSHORE WR10 1DP | 23/02/2026 | |
| 46 High Street PERSHORE WR10 1DP | 23/02/2026 | |
| 46A High Street PERSHORE WR10 1DP | 23/02/2026 | |
| 5A Church Street PERSHORE WR10 1DT | 23/02/2026 | |
| 7-9 Church Street PERSHORE WR10 1DT | 23/02/2026 | |
| Flat 44 High Street PERSHORE WR10 1DP | 23/02/2026 | |
| Glebe Cottage Church Street PERSHORE WR10 1DT | 23/02/2026 | |
| The Old Vicarage Church Street PERSHORE WR10 1DT | 23/02/2026 |
Consultee List
| Name | Organisation | Sent | Reply Due | Reply Received |
|---|---|---|---|---|
| Cllr Charles Tucker | Pershore Ward | 10/12/2025 | 31/12/2025 | |
| Cllr Dan Boatright-Greene | Pershore Ward | 10/12/2025 | 31/12/2025 | |
| Cllr Jodi Arnold | Pershore Ward | 10/12/2025 | 31/12/2025 | |
| Highways | County Highways | 10/12/2025 | 31/12/2025 | |
| Mrs Charlie MacIntyre | Pershore Town Council | 10/12/2025 | 31/12/2025 | |
| WDC Heritage Officer | WDC Heritage Officer | 10/12/2025 | 31/12/2025 | |
| Worcestershire Regulatory Services - Nuisance | Worcestershire Regulatory Services | 10/12/2025 | 31/12/2025 | |
| Cllr Charles Tucker | Pershore Ward | 23/02/2026 | ||
| Cllr Dan Boatright-Greene | Pershore Ward | 23/02/2026 | ||
| Cllr Jodi Arnold | Pershore Ward | 23/02/2026 | ||
| Highways | County Highways | 23/02/2026 | ||
| Mrs Charlie MacIntyre | Pershore Town Council | 23/02/2026 | ||
| WDC Heritage Officer | WDC Heritage Officer | 23/02/2026 | ||
| Worcestershire Regulatory Services - Nuisance | Worcestershire Regulatory Services | 23/02/2026 | ||
| WDC Heritage Officer | WDC Heritage Officer | 24/06/2026 | 01/07/2026 |
Constraints List
| Constraints List |
| Policy Case ELA - WDC/361/EMP. 40 High Street, Pershore, WR10 1DP. Proposed single storey extension and change of use of an existing office and store (Class E (g) (i)) to a private music editing studio with associated office and storage space (Sui Generis).. Under Construction. |
| SWDP 6: Conservation Area |
| Minor Aquifer |
| Policy Case HLA - PAR/71/111/HOU. 3C Church Street, Pershore, WR10 1DT. SHOP TO FLAT - RETROSPECTIVE. Open Market. Small windfall (HLA only) |
| SWDP 2: Development Boundary |
| SWDP 10: Primary Shopping Frontage |
| Paper: Evesham Journal - Thursday |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387081. Listed Building. 44, HIGH STREET. LB/1387081 |
| SWDP 10: Shopping Centres |
| Pershore Conservation Area |
| SWDP 5: Urban - Unsurveyed |
| Listed Building 0m Buffer: Grade II. H.E Ref: 1387024. Listed Building. VICARAGE. LB/1387024 |
| CIL005 - Main Urban Area |
| Listed Building 0m Buffer: Grade II. H.E Ref: 1387081. Listed Building. 44, HIGH STREET. LB/1387081 |
| Affect setting: Pershore Conservation Area |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387024. Listed Building. VICARAGE. LB/1387024 |
| Surface Water: Low 1 in 1000 extent |
| Wind Turbines |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387079. Listed Building. 40, HIGH STREET. LB/1387079 |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387025. Listed Building. WALL ON NORTH AND WEST SIDES OF VICARAGE GROUNDS. LB/1387025 |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387080. Listed Building. 41 AND 43, HIGH STREET. LB/1387080 |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387078. Listed Building. 39, HIGH STREET. LB/1387078 |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387082. Listed Building. 45, HIGH STREET. LB/1387082 |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387022. Listed Building. 8 AND 10, CHURCH STREET. LB/1387022 |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387075. Listed Building. 36, HIGH STREET. LB/1387075 |
| Listed Buildings Affect Setting 25m Buffer: Grade II. HE Ref: 1387091. Listed Building. 52, HIGH STREET. LB/1387091 |
| No associated appeals |
Follow us on...
